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Cookie Policy

Kingston is a global organisation comprising of a group of entities affiliated with, controlled by or under common control with Kingston Technology Company, Inc. Accordingly, any references in this cookie policy (the “Cookie Policy”), related policies or elsewhere on this website, to ‘Kingston’, ‘our’, ‘we’ or ‘us’ means Kingston Technology Company, Inc. and entities affiliated with, controlled by or under common control with it, unless otherwise specified. This Cookie Policy describes how and why we use cookies and other tracking technologies when you visit https://www.kingston.com or any website owned or operated by Kingston (collectively, our “Website[s]”) and how you can allow, block or delete cookies.

What are cookies and how are they used?

Cookies are text files containing small amounts of information which are downloaded to your system or device when you visit our website. Cookies are used to make site navigation more efficient, remember your preferences and generally improve user experience. They can also ensure that advertisements you see online are more relevant to you and your interests.

This website uses cookies. We use cookies to improve your site experience, to assess content usage, to distinguish you from other users of our site and to support the marketing of our services and products. These cookies may store information about you and your use of our site. You can control our use of cookies by choosing from the options below.

TThis website uses first-party cookies and third-party cookies. First-party cookies are cookies that belong to and are placed on your device by Kingston. Third-party cookies are cookies that another party places on your device through our Website. Kingston may occasionally contract with third party service providers to provide for marketing, profiling and analysis services. The third-party service providers may place cookies on the devices of these users.

These are the types of cookies we may use:

  • Session cookies. Session cookies are temporary, they are placed during the current browsing session and expire after a short period of time. Once you close the browser, all session cookies are deleted.
  • Persistent cookies. Persistent cookies remain on a user’s system or device for the period specified in the cookie.

Purpose of the cookies used

Our website may use the following cookies for the designated purpose as elaborated below:

Essential cookies

These cookies are required to enable basic website functionality. These cookies do not store any personally identifiable information and enable our website to operate, such as allowing visitors to use our website and use its basic features like opening navigation and displaying content. If you modify your browser to block all cookies, we cannot guarantee the proper functioning of our website during your visit.

For further details, please refer to the Essential Cookies we use.

Analytics cookies

These cookies collect information about visits and traffic sources to the website so that we can determine how the website performs and how visitors interact with our website to measure and improve performance of the website. This type of information collected is aggregated and therefore anonymous.

Analytics cookies used on our website may be managed for us by third parties.

You can manage your preferences by reviewing the Analytics Cookies we use.

If you chose not to opt-in to these cookies, we will not be able to guarantee the proper functioning of our website during your visit. For further details, please review the Cookie Settings we use.

Personalisation cookies

These cookies allow our website to remember choices that you make (such as your username, language selection or the region you are in) and are used to provide an enhanced, more personal web experience. All information collected is aggregated and therefore anonymous, and helps us to continuously improve the quality of our website.

You can manage your preferences by reviewing the Personalisation Cookies we use.

If you chose not to opt-in to these cookies, we will not be able to guarantee the proper functioning of our website during your visit. For further details, please review the Cookie Settings we use.

Marketing cookies

These cookies are typically used for marketing purposes to deliver more relevant information to the visitor. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of an advertising campaign. They are usually placed by us or by third-party advertising networks with our permission. The information collected may be shared with other third-party organisations, such as advertisers, who may use the information to deliver targeted advertising and/or content to you on other websites. Quite often, marketing cookies may be linked to site functionality provided by the other organisation.

If you have already expressed an interest in hearing from us about our products and/or services, we may use a marketing cookie to help us better understand which products and/or services you have an interest in. This marketing cookie only remains active for the duration of your visit to the website. Further, we will not share any information collected via our own marketing cookie with any third parties.

If you have not previously given your consent for us to provide you with information about our products and/or services, then these cookies will not collect personally identifiable information about you. Without such consent, these cookies shall only collect anonymous data about the pages visited on our Website.

You can manage your preferences by reviewing the Marketing Cookies we use.

If you chose not to opt-in to these cookies, we will not be able to guarantee the proper functioning of our website during your visit. For further details, please review the Cookie Settings we use.

Third-party cookies

Third-party cookies are those created by domains other than the one you are visiting and are mainly used for online advertising purposes. They are often used by advertisers and social networks to monitor user activity online, for tracking purposes and/or behavioural targeting. This is useful for advertisers because specific user data can enhance the advertiser's success at marketing to the user.

Third-party cookies allow users to be tracked across multiple sites, making for a richer picture of user behaviour than what first-party cookies could offer by only collecting user data when interacting with the owner's site. User profiles can be made from this data to inform how information will be presented to the user, whether it be an advertisement pop-up or a social media feed.

IIf you have already consented to receiving information about our products and/or services and have viewed the website after following a link in an email you have received from us, then we use a third-party cookie to record which of our products you have a particular interest in. Aside from this circumstance, all information collected is aggregated and therefore anonymous.

Managing cookie preferences

You may control the use of cookies by electing to not visit or use our website, or you can allow, block or delete cookies via a variety of mechanisms, including:

  • You can manage your preferences for this website by reviewing our Cookie Settings.
  • Some browsers may block or allow cookies by default. However, you can manage your preferences or be notified before a cookie is about to be set on your system or device within the individual browser settings.
  • You can delete any cookies that have been stored on your system or device. The instructions on how to do this vary by browser. You can learn more about how to delete cookies by searching the web on how to delete cookies for your individual browser.

If you disable all cookies, you may not be able to take advantage of all the features of our website and some web pages may not work correctly.

Other tracking technologies

We and/or certain service providers operating on our behalf may use tracking technologies (like web beacons or pixel graphics) from time to time to collect information about your activity, or activity on devices associated with you over time, on our sites and applications, and across non-affiliated websites or online applications. We may use such technologies to analyse whether our emails are opened and verify any click-through to links or advertisements within the email to measure the success of marketing campaigns. The pixel graphic, web beacon or tracking cookie will be deleted when you delete the email.

While you may not have the ability to specifically reject or disable these tracking technologies, in many instances these technologies are reliant on cookies to function properly. In those instances, declining cookies will impair the functionality of these technologies.

We only send emails to you regarding our products and services if you have elected to receive those communications. If you do not wish to allow us to track whether you have opened our email or clicked on any links, be sure to click on the “unsubscribe” link in the email you received. If you unsubscribe, you will no longer receive marketing emails.

Note that you may not be able to opt out of certain administrative emails that are important to your use of the website, such as information about updates to our Privacy Policy or Terms of Use or correspondence related to specific requests that you have made to us.

Our use of online tracking technologies may be considered a “sale” or “sharing” under certain laws. To the extent that these online tracking technologies are deemed to be a “sale” or “sharing” under certain laws, you can opt out of these online tracking technologies by submitting a request via https://www.kingston.com.cn/en/company/do-not-sell-my-personal-information or by broadcasting an opt-out preference signal, such as the Global Privacy Control (GPC). Please note that some features of our website may not be available to you as a result of these choices. For more information on how we use your personal information, please see our Privacy Policy.

Third-party links

Third-party service providers, advertisers and/or partners may also view, edit or set their own cookies or place web beacons. If you share our content on social networks – such as Facebook and Twitter – these third-party websites may set cookies in your browser. We are not responsible for the privacy and security practices of those other websites or social media platforms or the information they may collect. Please check the third-party websites for more information about their cookies and how to manage them.

Changes to this Cookie Policy

We reserve the right to make changes to this Cookie Policy at our discretion and at any time. Any revision and/or addition to this Cookie Policy shall become effective and binding on you when you continue to use the Sites on or after the effective date of such revision and/or addition. This Cookie Policy was last updated as of 22 May 2023. For additional information on our use of cookies and our privacy practices, please visit our Privacy Policy.